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Interviews, or conversations with key figures in the IT market – vendor leaders, integrators, distributors and technology experts. A source of unique opinions, strategies and forecasts on the sales channel, digital transformation and key industry trends.

Klaudia Ciesielska, Brandsit: During the pandemic period, there was a noticeable increase in interest in digitalisation among companies and organisations, including universities. Has the pace of digitisation at universities slowed down once the pandemic situation has stabilised? Michal Ledzion, Iron Mountain: Yes, you can…

Whistleblowing, i.e. the reporting of legal violations and unethical practices in organisations, has become one of the most discussed topics in the context of corporate ethics and compliance. In Poland, however, the legal situation on this issue remains unclear, which raises many questions and…

Nowadays, with documents and office processes playing a key role in the functioning of businesses, the print industry faces many challenges related to efficiency, cyber security and technological evolution. Can print get smarter? What are the market trends and predictions for the print…

Bartosz Martyka, BrandsIT: You have 30 years’ experience in IT, and have been involved in the digitalisation of companies in various sectors for eleven years. Based on this experience and knowledge, tell us, do you see any common denominator when it comes to business problems in moving…

In a time of dynamic change, the IT sector is constantly evolving and the job market in this industry is adapting to new challenges. But what specific changes are taking place? Is the golden age of the IT industry really over? How is artificial…

Experts from research companies dealing with the topic of cyber security agree: the threat of cyber attacks has recently increased exponentially in Poland. The target of hackers is primarily the state’s critical infrastructure, but private companies are increasingly falling prey to criminals.…

The digital transformation of the retail industry is a broad topic. Retailers are increasingly turning to digital solutions, prioritising convenience and resource savings. In an interview with Jakub Maslowski, Chief Technology Officer at Żabka Future, we discuss digital tranformation in the retail industry using the example…

The transformation of the Polish power sector is accelerating, driven by the growing share of renewable energy sources and the need to modernise transmission infrastructure. More and more companies and prosumers are investing in RES, but the massive growth of decentralised sources raises…

„The cloud is not a destination, it’s an experience.” – says Florian Bettges, HPE GreenLake Category Lead, Central Europe. It’s hard to disagree with his words, given the momentum behind HPE GreenLake – a brand that epitomises HPE’s transformation to a cloud platform provider at the…

After a difficult 2022, we enter the next year with hope. What awaits us in the next year of digitalisation? What should Polish companies prepare for? And why are people the most important in digital transformation? This is discussed in an interview with Anna Tarach-Pawlicka,…